COVID-19 Global Pandemic impact on the veterinary market

VetsSurvey 2020 – Part 1

In March 2020 we embarked on a small project to track the impact of the pandemic on our Vetspanel members. We resolved to continue this for “as long as the pandemic lasts.” Proof that researchers should not speak in haste.

In December 2020 we concluded the last wave of this project. In partnership with WSAVA, we have interviewed 5000 veterinary professionals in 91 countries.

The goal of this final survey was two-fold. First, to round up 2020 and take stock of where we are as we enter 2021. Second, covering future plans to help the veterinary industry make 2021 a better year.

We thank all 5000 respondents for sharing their experiences and opinions.

Click HERE to download the full report

Stress: the biggest global pandemic threatening the veterinary industry?

It’s fair to say that the pandemic has caused stress for us all. It’s the caring professions, though, who have probably had the most direct and heavy impact on their stress levels. Veterinary work is often not given the acknowledgement it deserves as a caring profession. In this short blog piece we’ll use data from our recent VetsSurvey to look at stress levels in the veterinary profession across the world.

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VetsSurvey 2020: part 2

Here is the second release of the long awaited VetsSurvey 2020 data. Where the first release was focused on the impact of the pandemic, this report covers other aspects of veterinary life (because it’s not all about Covid-19!).

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Insights on UK vets’ CPD, Continued Professional Development, webinar consumption

By Ioli Nissim

With our online content consumption growing in light of the pandemic, vets in the UK are no different; 35% accessed a CPD webinar in the last week and 57% said they watch more CPD webinars now than before the pandemic.

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Women in Veterinary Medicine: Why more women doesn’t equal more equality

Introduction 

Be part of a conversation about women in Veterinary Medicine and the chances are that one of the first things mentioned is how rapidly the industry has become “female dominated”.  

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Suicide among helping professionals: Don’t forget veterinarians

Images Supplied: Michael Weinhardt (So Many Other Things)

Today is World Suicide Prevention Day. This is a topic close to my heart. 4 years ago, I lost one of my best friends to suicide. I am not unique in having been affected by the suicide of a loved one. I’m certainly not the only one sharing a personal story today, or during September, which is World Suicide Prevention Month.

Since that day 4 years ago my life has shifted immeasurably; I’ve changed careers, focus, living situation and had my own experience of a mental health challenge with a period of burnout. One of the most positive changes I’ve made is to go from being a “generalist” market researcher, investigating all manner of topics from shelf heights, to shampoo, to selling whiskey online to a specialist in a single industry: veterinary.

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Adjustments to practical change is getting easier, but the emotional burden increases

The two first waves of our Covid-19 tracker clearly highlighted the increased impact that the pandemic was having on veterinarians and their practices. The third wave showed that the worse may have passed. Wave 4 shows that while manufacturers have clearly continued to support veterinarians, there is still a lot more they could be doing.  However, while veterinarians are seeing some benefits to pets (increased awareness by owners of pet condition and early detection of issues), there are worrying signs that stress levels, and increased workloads (despite furloughing), may have a lasting effect on veterinarians – some of which have now decided to leave the profession for good.

Vets see an end in sight… It’s just not around the corner.

The first two waves of our Covid-19 tracker clearly highlighted the increased impact that the pandemic was having on veterinarians and their practices. Wave 3 shows that the worse may have passed. The numbers reporting an increase in clients has started to grow in all countries as have deliveries of pharmaceutical products.
However, care must be taken to not assume that this improvement will continue as in almost all countries most veterinarians do not think there will be any changes in the current situation in the next weeks.
Click HERE to download the full report

Harsh times ahead: The Covid-19 impact on the veterinary industry

First, we thank our panel of vets in these seven countries for continuing to share their thoughts with us during this difficult time. We also would like to thank our clients, and other veterinary industry companies, for their interest and support in this research; we hope the insights help you provide support as this crisis continues to unfold.

A mere 2 weeks after our initial wave and the picture has changed considerably. In the first wave, Italy stood out as by far the most impacted country. Since then the playing field has levelled, and there are few signs that some things are improving or, at the very least, not getting worse.

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COVID-19 veterinary industry tracker: what do veterinarians expect from manufacturers and service providers?

Introduction

Last week saw the launch of the first wave of CM Research & Vetspanel’s coronavirus tracker. We’re running this every 2 to 3 weeks until the impact of the outbreak has lessened. Even in the last few days changes have been monumental for veterinary professionals (and pretty much all of us!). Some clinics have closed doors to sales reps or to all but non-essential cases. On a more personal level, earlier this week a clinic receptionist showed me her cracked and sore hands – a result of new policies around regular hand washing. During the same shift a disgruntled client walked out of the clinic after being told they could not pay with cash anymore. The next day that clinic closed for the near future.

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CONTACT US

If you have any inquiries, or want to join us, please send us a message using this form. Thank you.

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